Build your shop's reputation in the community in the following ways:
- Being helpful to others
- Answering messages, comments, and reviews promptly
- Creating unique, high-quality products with comprehensive support documentation and thoughtful listings
- Monitoring public comments on your products
- Providing excellent customer support for your customers
All this contributes to more positive comments from customers, more product reviews, and possibly more purchases. A well-respected shop will go a long ways to help build trust with potential customers, and encourage them to purchase from you!